Publications
Printed materials are critical for communicating with EvCC’s diverse student population. Adult learners and parents of students prefer physical pieces, and donors and guests enjoy receiving them at Foundation sponsored events. As the marketing designer, I create all long format publications, including catalogs, annual reports, and programs for the college. I utilize layout, design elements, color, and typography to make each piece unique, while ensuring brand consistency remains throughout.
Print Marketing
The following materials are samples of selected marketing and media campaigns I managed and designed. The collection includes print work, such as flyers and posters, for onsite distribution, and large scale campaigns including metro bus ads and international advertising. To help enroll students from a variety of communities, many of the pieces I create are meant to accommodate formatting and layout for different languages.
Branding
Custom designs and illustrations are often requested to promote events, outreach to students, or create official college emblems. While each request is unique, adherence to the college style guidelines is essential. Some prominent EvCC materials I created include the college’s official crest, Student Housing t-shirts, stadium outfield signage, and web icons for the Library.
Digital Marketing
A selection of digital graphics created to promote events and messaging on the college homepage banner, social media platforms, and Zoom backgrounds.
